"Should we just get them here?" my partner said, half-joking, in front of a Jongno window full of matching bands. An hour later we walked out with a pair.
In Korea, couple rings aren't only for engagements — dating couples wear them too, and Jongno is where a lot of them come to buy. We'd braced ourselves for department-store prices and instead found shops that would make a custom pair for far less, sized on the spot.
If you're a couple visiting Seoul,
a matching ring from Jongno is a souvenir you'll actually keep wearing.Here's how to shop for one without the stress.

📌 Quick Facts
① Jongno shops offer couple, engagement, and wedding rings, often with custom designs. ② Prices typically run 20–40% below regular retail. ③ Korean couple-ring culture is casual — you don't need to be engaged to buy a pair.
What Kind of Couple Ring?
Before you walk in, it helps to know roughly what you want. The three common routes:
Many shops can engrave initials or a date inside the band, and some can turn around a simple custom pair quickly — worth asking about if your trip is short.
⚠️ Watch the Timeline
Custom work and engraving can take time, so ask about the turnaround before you commit — you don't want to leave Seoul before the rings are ready. Get both ring sizes measured in Korean sizing, confirm the price breakdown, and keep the receipt for a tax refund.
Shopping for the Pair, Step by Step
Here's the order that worked for us.

Browse a few shops first
From Jongno 3-ga Exit 8, walk the street and note two or three shops whose style you like before deciding.
Get both sizes & pick material
Have both partners sized, then choose silver, 14K, or 18K based on budget and how often you'll wear them.
Confirm engraving, price & pickup
Agree on any engraving, the final price, and when/where to collect if it's custom. Keep the receipt.
Make It a Date
Ring shopping in Jongno pairs perfectly with the neighborhoods around it.
Buy your rings, then wander Ikseon-dong's cafés — a small, real memory from your Seoul trip.
📚 Jongno Jewelry Guide — Related Reads
🗺️Jongno Jewelry Street Seoul: Where to Buy Gold & Jade (Guide)→ 💍Korean Jade Ring & Garakji: Where to Buy in Seoul (Trending)→ 🪙Buying Gold in Jongno Seoul: 14K, 18K & Pure Gold Guide→ Visit Korea — Jongno 3-ga Jewelry District →Korea Tourism Organization · officialDesigns, custom turnaround times, and prices vary by shop; confirm sizing, engraving, timeline, and price at the counter before ordering. This guide is for general travel information only.
Sources: Visit Seoul, Visit Korea (Korea Tourism Organization) · as of 2026-07-09

Where couples buy matching rings in Seoul: Jongno Jewelry Street offers custom couple and wedding rings 20-40% below retail. How to shop, get sized, and order a custom pair as a tourist.